Wishing you Happy New Year from all of us at EM/ME magazine!

Merry Christmas by EM/ME

Christmas outfit by YSL.

Yves Saint Laurent is a luxury fashion brand founded by Yves Henri Donat Mathieu-Saint-Laurent and his partner, Pierre Bergé in 1961. YSL is one of the best-known and most influential brand of the second half of the 20th century. YSL's designer inspired young generations thorugh your unique and exclusive collections.
Today, EM\ME wants propose a special Christmas outfit by YSL:

Canaletto joins MySmark. Art is combined with the technology of emotions

At an exclusive exhibition in Venice of one of the most popular paintings by Canaletto, "The entrance to Grand Canal from Basilica della Salute", you could express your emotions through MySmark, "Rose of Emotions" this leads to an interactive palette shaped as a flower whose petals are an alphabet of emotions which instantly express your feelings. Thi project titled "Canaletto Gero Qua" will offer to visitors an opportunity to leave a subjective and individual mark directly where the painting is exhibited, under the charming gallery of San Gregorio’s Abbey, where it is particularly fascinating the idea that the artist created it.

Find out MySmark widget also in www.canalettovenezia.it

Online visual Merchandising

Yesterday, I was walking in Ingram Street, Glasgow, Scotland and I was attracted by Cruise store. CRUISE is one of Glasgow's best known fashion retailers, providing shoppers with a mix of high-end classics as well as stand-out designs.

Today, I would like to propose following fashionable visual merchandising:

 

It is comprised of D&G dress; Gucci Shoes; YSL clutch; and Alexander Mc Queen coat.

Being elegant, being singular... wearing Jimmy Choo shoes.

Jimmy Choo is a famous luxury brand, founded by Choo Yeang Keat, Malaysian Chinese fashion designer. It is known mainly for its shoes collection, thanks to Sex and City series.

Did you try Jimmy Choo shoes? Oh, yes I tried them.  Of course, I didn’t really believe that if I bought a pair of Jimmy Choo. But when I was in Jimmy Choo flagship in Milan, I could not avoid to buy it. I chose Anouk model  (see picture) and I didn’t even bother trying on any others.

They are beautiful, singular, and elegant but  it is important that you have to re-soled before wearing them. "Otherwise, it’s like going out in the rain without a coat", said my cobbler :).

For my daily online visual merchandising, I have combined Jimmy Choo shoes with clutch by Bottega Veneta, gold diamond earrings by Loree Rodkin, and Jimmy Choo bracelet.

 

Fashionable women enjoy Brawfood bars as part of their healthy diet

Fashion and healthy food are an excellent combination. Fashionable women take care of their body and mind, eating healthy food, doing fitness, and reading a book.

Fashionable women does never forgot to bring with her healthy snack. You could find Brawfood bar in their bag. It is oat and fruit bar, 100% natural, gluten free, and no added sugar. It is very delicious and healthy. My preferred flavour is cocoa orange. 

When I made the outfit fashion of the day, I was eating strawberry Braw bar and it has inspired my design.

I have combined strawberry  Brawfood bar with accessories of a trendy and fashionable woman such as suede platform pumps by Christian Louboutin (€575); leather shoulder bag by Bottega Veneta (€1,880); gold-tone earphones by Frends (€99), and studded leather iPad case by Valentino (€600).

 

La customer satisfaction e’ la chiave del successo di Domina

Ogni anno Domina, marchio storico della Distribuzione Alimentare, investe nel migliorare i servizi offerti al consumatore finale, attraverso indagine di mercato, strutturate mediante la somministrazione di questionari nei punti vendita al fine di valutare il livello di soddisfazione della clientela, la notorietà del brand Domina, la tipologia di consumi, la loyalty della clientela ed altro.

Soddisfare I bisogni del consumatore e’ il valore guida di Domina per questo abbiamo la tua opinione e’ fondamentale per la crescita ed il successo di Domina. Rispondi alle seguenti brevi domande ed aiutaci a migliorare I nostril servizi.

Lascia la Tua Opinione...

Domina è un marchio registrato della Nicola Cristillo SAS di Michele Cristillo (Via Ruggiero, 86 – 81100 Caserta – Per info: info@gruppodomina.it – 0823.351.423 – 333.5782962 – P.IVA 01535150617
Domina è impegnata nel corporate brand rental a livello nazionale e si avvale della consulenza di docenti di Management e Gestione delle Imprese afferenti alla Seconda Università degli Studi di Napoli ed all’Università di Napoli “Parthenope” Società di comunicazione e brand evaluation: Ichnos SRL (Napoli) – info: dominagroupgdo@gmail.com

MIU MIU Matelassé Leather Bag and more colors...

No just matelassè but more colors. It is a new bag by Miu Miu. This bag would be perfect for a dinamic and sports person, and classic and elegant person as well. Wear it with some tall black boots by El Vaquero, black belt by YSL, and a blu jumper by Stella Mccartney for a polished, chic and carefree look.

Domina Group, eccellenza della GDO!

Innovatività, affidabilità e convenienza, sono le tre parole chiavi del successo di Domina. Domina, noto marchio della GDO, ha conquistato il mercato Casertano grazie alla solida collaborazione istaurata con le grandi catene della distribuzione alimentare, ovvero Despar e Carrefour e grazie all’investimento continuo in ricerca e sviluppo, in partnership con il Dipartmento di Economia della Seconda Universita’ di Napoli. Difatti, l’avvalersi della professioanlita’ e della conoscenza di alcuni Professoriha permesso a Domina di strutturare strategie di promozione della brand equity innovative, affidabili e convenienti. Negli ultimi anni sono stati profusi numerosi sforzi di sostegno della marca anche grazie agli strumenti di social network e promuovendo il brand all’interno di seminari, eventi fieristici e conferenze internazionali (Sana Bologna, Fiera GDO & Retail, International Conference Research, Production and Management).

Domina è un marchio registrato della Nicola Cristillo SAS di Michele Cristillo (Via Ruggiero, 86 – 81100 Caserta – Per info: info@gruppodomina.it – 0823.351.423 – 333.5782962 – P.IVA 01535150617
 Domina è impegnata nel corporate brand rental a livello nazionale e si avvale della consulenza di docenti di Management e Gestione delle Imprese afferenti alla Seconda Università degli Studi di Napoli ed all’Università di Napoli “Parthenope” Società di comunicazione e brand evaluation: Ichnos SRL (Napoli) – info:veronica.scuotto@gmail.com

What to wear for working on a rainy day ???

I live in Scotland and the winter is coming. Today the weather has been bad: cold and high wind and heavy rain although one in a while show up sun.
And I thought: What to wear for working on a rainy day ??? I would appear professional and I feel comfortable.
A classic trench coat is always perfect for rainy weather. I would suggest you trench coat by Burberry (€1.195), with dress by Alexander Wang (€695) and leather bag by Givenchy (€1.485). Furthermore, you don't risk ruining your heel shoes and you wear boots by Hunter (€119). Finally, Bad weather can be depressing, add color with a cute and non - depressing umbrella by Mark by Marc Jacobs (€55).

From a love, a business is born: Prada Group Spa.

Prada Group Spa was born in 2003, come from collaboration between Miuccia Prada, grand-daughter of Prada's owner, and Patrizio Bertelli, a Tuscan businessman. Initially Miuccia indicted Bertelli to imitate Prada's collection but during proceeding they fell in love. From their wedding Prada Group has been founded. Miuccia Prada Bianchi is Chairwoman and President and Patrizio Bertelli is Chief Executive Officer and Executive Director.

The history of this Group trace the origin of the beginning of the last century, when Mario Prada created Prada brand and opened a luxury store in the Galleria Vittorio Emanuele II in Milan, selling leather handbags, travelling trunks, leather accessories and beauty cases, luxury accessories and articles of value. In short period, Prada became the main brand of European aristocracy.

Later other store were opened all over the world such as New York, Madrid, London, Paris and Tokyo.

Meanwhile, Miuccia Prada thought to make a new luxury brand, designed for women who are particularly fashion-forward and interested in trendy and sophisticated fashion and lifestyle. Here's that born Miu Miu.

These brands are addressed for a elegant, chic and trendy women. Outfit of the day has composed by
décolleté  and bag by Prada (520€ and 1,200€), wallet and key case by Miu Miu (310€ and 145€).

Mirrored sunglasses: Have you got this?

New trend of this summer: mirrored sunglasses! They are sunglasses with a reflective optical coating. Initially used from policemen in USA, today they are fundamental accessory of fashion world. 

I would suggest mirrored sunglasses with semi-circular lens that covers both eyes and with a simple plastic frame, combined with short in denim by Rag e Bone jeans (€150), cotton blend fringed vest by Lisa Maree (€108.90), Guaraní printed bikini by Vix (€114.34, €120.70), and BB gradual face tan by James Read (€24.20).

Express your personality with perfect fashion outfit!

Stop wearing classical job outfit! Express your personality in own business environment, using colours, accessories, and personal style. Usually, image of a business woman is polished, neat, and tidy. She wear dark dress with tailored lines but today a real business woman have to trasfer a message of credibility, accuracy, responsibility, and mainly distinctiviness. 

I would suggest to wear wide-leg crepe pants by Christopher Kane (€795) with polk-dot silk blouse by Chloé (€690), the happy medium quilted leather shoulder bag by Lanvin (€1.575), leather pumps by Christian Louboutin (€533.61), and floral crystal ring by Lanvin (€855).

No long skirt, no trendy!

The must of this summer is long skirt and if you want to be trendy and cool, go back to long skirts. All the fashion brands, luxury and not, have introduced in our summer collection a long skirt: Zara, Bershka, H&M, Mango, Cavalli and Missoni to name a few. You could find long skirts for all tastes and to make them more suited to your physique, just customize them with the right combinations. For example, I would show a pattern of pleated silk crepe de chine maxi skirt by TIBI (€450), matching with safari chambray shirt by MiH Jeans (€211.75), brass-plaque leather belt by Sophie Hulme (€140), crystal-embellished metallic leather flat sandals by Musa (€360), leather tote bag by Bottega veneta (€2.980), and sucre gold-plated, swarovski crystal and chrysolite necklace bu Bijoux Heart (€1.245).

Brooklyn monogram star-print leather sneakers by Gucci

Usually I don't put on sneakers but Brooklyn monogram star-print leather sneakers by Gucci (€415) have become my favourite shoes. It is punctuated by bold and zingy neon stars that you could matching with leather-trimmed printed iPhone 5 case by Gucci (€145), creating a light and bright aesthetic that is perfect for summer.
For today's fashion outfit, I have combined this Gucci's shoes and cover with Jovanna neon stretch-denim biker jacket by Karl Lagerfield (€299) and forever Karlie long-length skinny jeans by Frame Denim (€260).

It's a great way to inject that little bit of fluoro madness into your look without going all-out on the brightness.

Vintage Chanel bag

We often use the vintage word but you have to investigate the history of this. In the fashion sector, vintage means clothes have been produced before the 1920s and have been previously worn. Everywhere, you could find old warehouse stock where buy vintage accessories and clothes.

These are often o, and more valuable than those that have been worn, especially if they have their original tags. Referred to as deadstock or new old stock (NOS), they nevertheless sometimes have flaws but no our today's proposal: Chanel Bag combined with shirt by Maye (€196); jeans by YSL (€360); and sandals by René Caovilla (€746).

What you need to bring for this summer holiday...

In my duffel bag I will put in bikini, sandal, and sunglasses such as Duffel bag by Gucci (990€); flat by René Caovilla (835€); bikini by Miu Miu (310€), sunglasses by Illesteva (210€).

Costruiamo insieme il nostro puzzle!

Da bambini aiutati dai genitori tentavamo trovare i giusti “pezzi” per raggiungere il nostro obiettivo: comporre un puzzle. Oggi per trovare i “pezzi” giusti ed avviare il nostro nuovo business siamo supportati da Domina, marchio storico della distrubuzione alimentare, fondato dal noto imprenditore Casertano Nicola Cristillo.

Costruire un nuovo business significa proprio trovare i giusti elementi da concatenare, assemblare ed uniformare ed essere supportati in questa fase e’ la scelta strategica pie’ efficiente ed efficace. Nicola Cristillo e’ riuscito in pochi anni ha rafforzare l’affidabilita’ del brand Domina, grazie alla collaborazione con le major della GDO, Despar e Carrefour.

Domina oggi e’ un marchio di affidabilita’ e garanzia, che permeate efficientemente di entrare nel settore della distribuzione alimentare al dettaglio dalla porta principale, con un grande marchio che ha fatto la storia nel panorama casertano dei supermarket, godendo dei seguenti benefici:

• minor rischio imprenditoriale;
• utilizzo di un marchio e della sua brand value che già di per sé sono sintomi di garanzia di redditività;
• risparmio in termini economici rispetto ad un contratto di franchising che, spesso, oltre alle royalty prevede anche altissime fee di ingresso;
• non dover sperimentare a proprio rischio ciò che non è già stato studiato, provato e messo a punto ma basarsi sull’esperienza di chi ha già “fatto le cose”;
• possibilità di sfruttare concretamente la business idea della concedente;
• assenza di schematizzazioni come quelle fornite dai contratti di franchising (mq. minimi della struttura, manuali operativi, corsi di addestramento ecc..) che molto spesso condizionano le scelte personali.

Domina è un marchio registrato della Nicola Cristillo SAS di Michele Cristillo (Via Ruggiero, 86 – 81100 Caserta – Per info: info@gruppodomina.it – 0823.351.423 – 333.5782962 – P.IVA 01535150617
 Domina è impegnata nel corporate brand rental a livello nazionale e si avvale della consulenza di docenti di Management e Gestione delle Imprese afferenti alla Seconda Università degli Studi di Napoli ed all’Università di Napoli “Parthenope” Società di comunicazione e brand evaluation: Ichnos SRL (Napoli) – info:veronica.scuotto@gmail.com

Nuovi volti per la moda cercasi. The perfect couple

In controtendenza rispetto ad un anno televisivo in cui i reality sono stati eclissati, nasce The Perfect Couple che si propone quale nuova esperienza mediale a metà strada tra il gioco, il concorso ed il reality in senso stretto, in quanto quest’esperienza, nata da un’idea del poliedrico Domenico Auriemma, che da anni lavora nel settore dell’occhialeria glam, ed appassionato di moda e tendenza, intende investire nella scoperta di nuovi volti da lanciare nel mondo dello spettacolo.

THE PERFECT COUPLE nasce come un concorso di bellezza e non solo: l'obiettivo è quello di selezionare ragazzi e ragazze validi nel mondo dello spettacolo a 360 gradi e non strettamente "bellocci da posa"… E' un concorso atto alla ricerca di volti nuovi, talenti da lanciare nel campo del lavoro sponsoriale/pubblicitario, della fotografia(fotomodelli), della televisione.   I vincitori rappresenteranno non solo il volto DOMENICO AURIEMMA CREAZIONI per tutta la campagna pubblicitaria 2013-2014, ma avranno l'opportunità di una prima formazione grazie alla donazione di una "borsa di studio multidisciplinare".

Il concorso si articolerà in 4 fasi a partire dal 13 giugno 2013

PRIMA FASE: iscrizione al concorso e pre-CASTING. 5 LEADER selezioneranno, in 5 location e in accordo ad un calendario eventi, i ragazzi e le ragazze che secondo i loro criteri valutativi e in base alla loro esperienza, ritengono più opportuni per andare avanti in questa esperienza e magari assegnarsi la vittoria…

In particolare:

Ad ogni leader sarà assegnato ad una location prestabilita presso la quale svolgerà i propri casting potendo scegliere fino ad un massimo di 50 concorrenti tra uomini e donne.

L'eta' max dei concorrenti deve essere compresa tra i 18 e i 30 anni

I casting a cura dei leader saranno svolti nelle seguenti location e nelle seguenti date:

_I PINI PARCO COMMERCIALE(CASORIA) 1 luglio

-NEO(BACOLI) 7 luglio

-BEAUTY LINE(CAIVANO) 9 luglio

-PETRAZZUOLO PARRUCCHIERI(AFRAGOLA)15 LUGLIO

-BLOOMA'(NOLA)22 LUGLIO

SECONDA FASE:  le selezioni. La fase selettiva vedrà il riunirsi di una prima giuria tecnica che selezionerà tra i candidati presentati due soli concorrenti (un ragazzo e una ragazza) per ogni leader. Dunque alla fine delle selezioni si saranno formate 5 coppie ognuna capitanata da un leader.

TERZA FASE: LA PREPARAZIONE DEI FINALISTI E LA DIVISIONE IN SQUADRE DI GIOCO

A questo punto i finalisti si prepareranno per IL GRAN FINALE:

avranno una/due settimane per prepararsi al meglio ad affrontare il giudizio ipercritico dei tecnici della serata finale:

in questa fase i candidati saranno seguiti da un tecnico del portamento, da un personal trainer, dal gruppo di parrucchieri affidato...ecc.......

ogni coppia sarà formata da un ragazzo e una ragazza. I giurati saranno pertanto chiamati a giudicare le qualità e le doti del duo e non del singolo.

QUARTA FASE: IL GRAN FINALE

Nel gran finale, i finalisti si sfideranno in squadre per il titolo che vedrà comunque una solo coppia vincitrice appartenente indifferentemente a qualsiasi squadra (il regolamento della selezione finale sarà stabilito in itinere).

Un’occasione da non perdere, per realizzare un sogno.

Summer sale: Bargain Hunting

Starting the summer sale (in Italy is coming - 02 July), we are keen to find the bargain. 

Although online retail have already the sale. Looking at http://www.net-a-porter.com, I have found a beautiful dress by Roberto Cavalli (1.595€ but now 957€). I am inspired by it to design my outfit: bag by miu miu ( 1.050€); key fob by Gucci (120€), and shoes by Ruthie Davis.

Orange and gold outfit

My outfit includes earrings by Oscar de la Renta (175.45€), dress by Zero + Mariacornejo (806.77€), shoes and bag by Jimmy Choo (625€ e 495 €).

Express you opinion using my smark

DKNY designs fashionable and elegant backpack for this summer

I am boring about classic handbag and I have chosen an alternative, i.e. backpack by DKNY. Donna Karen New York, label of fashion designer Donna Karen, propose colored and fashionable backpack.
Today I would show you sky-blue backpack by DKNY (338.03€), matching with blouse by Michael Kors (785€), shoes by Gucci (395€), and shorts by Theory (187.55€).
If you would know worldwide styles, flip through the pages of The Sartorialist's book (29.04€).

Red passion by Christian Louboutin

Red is the lead color of new collection Autumn/Winter 2013/2014 by Christian Louboutin. Today, I want propose its ankle boots, matching with bag and earrings by Marni. 

Express your opinion about this outfit, with "my smark" (on right side).

 

Domina, la scelta sicura al tuo nuovo business!

Entrate in un nuovo mercato supportati dal brand ombrello, Domina, leader del mercato grocery nel territorio Casertano. Domina, formata da consulenti plurispecializzati, ti assicurera’:

Ø  un minor rischio imprenditoriale grazie all’utilizzo del suo marchio,

Ø  un risparmio economico rispetto all’avvio di un’alleanza strategica di franchising, caratterizzata da royalty ed alte fee di ingresso, 

Ø  una consulenza a 360 gradi;

Ø  un’assenza di schematizzazioni come quelle fornite dai contratti di franchising (mq. Minimi della struttura, manuali operativi, corsi di addestramento ecc..) che molto spesso condizionano le scelte personali,

Ø  una solidita’ operativa,  interagendo direttamente con le major del settore grocery, ovvero GDO, Despar e Carrefour.

Ricorda la tua ambizione sara’ l’ambizione di Domina.

Prendi la tua opportunita’, affidati alla corporate brand rental di Domina per incrementare i tuoi guadagni.

Domina è un marchio registrato della Nicola Cristillo SAS di Michele Cristillo (Via Ruggiero, 86 – 81100 Caserta – Per info: info@gruppodomina.it – 0823.351.423 – 333.5782962 – P.IVA 01535150617
Domina è impegnata nel corporate brand rental a livello nazionale e si avvale della consulenza di docenti di Management e Gestione delle Imprese afferenti alla Seconda Università degli Studi di Napoli ed all’Università di Napoli “Parthenope” Società di comunicazione e brand evaluation: Ichnos SRL (Napoli) – info:dominagroupgdo@gmail.com

Norma Kamali talks about sexual objectification

Norma Kamali is American fashion designer. She lives in New York,  known for the "sleeping bag" coat, garments made from silk parachutes, and versatile multi-use pieces. 
Norma Kamali knows that there's a powerful connection between what a woman wears and how she feels about her body. Norma has always aimed to design clothes that empower women, but she's now going one step further by striving to be a catalyst for social change. Through her short film, Hey Baby, and accompanying website, StopObjectification.com, Norma is instigating conversation about female objectification in everyday life.
In reference to her summer collection, I designed an outfit, highlighting her swimwear. See below and express your opinion.

Source: http://www.teenvogue.com

A cocktail dress by Lanvin

Lanvin's Alber Elbaz has a knack for creating desirable eveningwear – impeccably cut gowns that meld glamor with modernity. This rippling emerald silk dress hits all the right style notes- bag by Bottega Veneta, shoes by Jimmy Choo and necklace by Bijoux Heart (Source: http://www.net-a-porter.com).

Women want their Louboutins: I cannot resist the red sole

Christian Louboutin was born in 1964 in Paris. As a child, he was fascinated by ladies’ shoes and by the time he reached his teens, Louboutin was sketching shoe designs in his school books. He received a small amount of training at the Academie Roederer, studying drawing and decorative arts. After travelling for a year in Egypt and India he returned to Paris and produced a design portfolio full of elaborate high heels. Today Christian Louboutin shoes can be found in boutiques worldwide as well as on the catwalks for young highly regarded designers such as Roland Mouret and Rodarte.

Every women would have got a Louboutin!!!

Chan Luu: Combination of Vietnamese and American style.

Chan Luu, known as designer of jewelry and clothing in Los Angeles. She born in Vietnam and studied at the Fashion Institute of Design in Los Angeles. Her creativity come from Vietnamese and American style.
She says: "I don't follow fashion like other people, I create my own. And it works for me." This independent spirit shines through in the jewelry designer's 100% handmade collections. 
For my fashion outfit, I have chosen a glittering bracelet by Chan Luu, matching with a dress by Alexander Mc Queen, a shoes and a bag by Christian Laboutin, and scarf by Gucci. 

Ai tuoi piedi, per questa estate

Per molti uomini è un qualcosa di inconcepibile, ma noi donne sappiamo bene che la nostra femminilità parte dai piedi e dunque scarpe, sandali, stivali, infradito, zeppe, tacchi a spillo, punte arrotondate fanno parte del nostro mondo sin dalla primissima adolescenza.

E per essere sempre trendy, è necessario non perdere mai d’occhio qual è la tendenza imposta dalla moda del momento e che meglio si coniuga al nostro guardaroba e alla nostra statura.

Nel mondo casual spopolano modelli sul genere Converse o simili.

Per le donne alte (attenzione potete permettervele solo se siete alte e slanciate) le ballerine lasciano il posto a sandali dal tacco basso e mocassini anche dal taglio alquanto maschile.

Per le più estrose, invece, via tacchi alti e stampe colorate, in cui fungono da protagonista il tacco o la zeppa, anch’essi spesso decorati.

Al via dunque a colori e fantasia, per vivere un’estate da protagonista, distinguendovi da capo a piede!

Alexander McQueen: his style is timeless.

Alexander McQueen had influenced a whole generation of designers. "His brilliant imagination knew no bounds as he conjured up collection after collection of extraordinary designs. At one level he was a master of the fantastic, creating astounding fashion shows that mixed design, technology and performance and on another he was a modern-day genius whose Gothic aesthetic was adopted by women the world over." said Alexandra Shulman, the editor of British Vogue.
McQueen was a four-time winner of the British designer of the year award as well as the international designer of the year award from the Council of Fashion Designers of America. He was awarded the CBE in 2003.
He dead at the age of 40 in his London home and I would remember him, showing his elegant black dress. I have combined this dress with hat by Saint Laurent, earnings by Gucci, shoes by Jimmy Choo,and bag by Lanvin.

Jason Wu: silk designer

Jason Wu debuted in 2006 and won the Fashion Group International's Rising Star award in 2008. The main textile of his collection is the silk. Michelle Obama loves his craft. In fact she wore a chartreuse silk sheath dress, that was designed by Wu, during the first official European trip, in London. Wu’s pieces have clean, classic lines and incorporate bright colors and prints without being flashy  like the blue shoes (see the picture), where a touch of bright coral makes a gorgeous accent on the black. 

Sports style

 Here it is my sports outfit: you wear the dress by Alexander Mc Queen, matching with shoes by chloé,  scarf by Dolce & Gabbana, and bag by Mulberry, where you could put into cover mobile and earphones by Marc Jacobs, the book by Laurence King

Fashion becomes yellow!

Yellow is the colour of this summer. I have to say yellow is really not a colour I use but several fashion brands have made new yellow dresses. Today, I have matched the yellow clutch by Miu Miu and yellow shoes by by Nicholas Kirkwood with a silk shirt by Maje and a jeans by YSL.

In Italy, Mum's day is coming!

On 12th May, Italian people celebrate the Mum's day. In this day, everyone thinks a special gift for own mum. Today, I would suggest my wishlist:

• Studded patent wallet by Alexande Mc Queen (€190);

• Sea Flower 18-karat gold, quartz and diamond necklace by Ileana Makri (€4.647);

• Set of three printed notebooks by Lanvin (€190);

• Gold-tone crystal key fob by Maison Martin Margiela (€225).

Lanvin, the oldest fashion house in Paris

Lanvin, fashion brand, was created by Madame Jeanne Lanvin in Paris. She was influenced by visual arts such as Edgar Degas, Auguste Renoir, Eugène Boudin, and Edouard Vuillard. For sever years, this brand was a family affair. In fact, afer Jeanne Lanvin, her daugher, Marie-Blanche was in charge until 1950. After that, for about three decades, a succession of designers put their oar in, including Maryll Lanvin, who was chief designer for several years in the mid-1980s (she was the wife of Jeanne’s grand-nephew) and Claude Montana, who had a go in the early 1990s. 
Then, in 2001 investor group Harmonie S.A., headed by Mrs. Shaw-Lan Wang, bought Lanvin company and hired Alber Elbaz, a gifted and refined designer who had honed his skills at Yves Saint Laurent, Guy Laroche, and Geoffrey Beene. Through many years and many designers, it has stayed true to the vision of its founder, Madame Jeanne Lanvin, always valuing fine craftsmanship and impeccable ornamentation above all else.
Today, I would suggest a Lanvin's trench, matching with sexy lingerie by Cosabella, shoes by Nicholas Kirkwood, and clutch by Moschino.